Real pages, taken apart for clarity
Landing pages, homepages, pricing, portfolios — organized by page type and visual style, each shown with the design calls behind it. Show, tell, and score, not just screenshots.
By page type
Every page does one job. Browse the patterns that do it well.
Landing Pages
The single-purpose pages built to convert one specific visitor.
Homepages
The front door — orientation, positioning, and the first impression.
Portfolio Sites
Personal and studio sites that sell the work by showing it.
Ecommerce / Shop Pages
Storefronts and product pages built to move people to checkout.
About Us
The pages that turn a company into people you trust.
Pricing Pages
Where intent meets the number — plans, tiers, and the choice architecture.
Blog Pages
Index and article layouts built for reading and return visits.
Event Pages
Conference, launch, and webinar pages built to drive sign-ups.
Contact Pages
The last mile — making it easy to start a conversation.
404 / Error Pages
The dead end, redesigned as a way back in.
By style
The visual languages teams reach for, and when they work.
3D
Depth, dimension, and rendered objects as the hero.
Magazine / Editorial
Type-led, grid-driven layouts borrowed from print.
Retro
Nostalgic, period-specific design as a brand signal.
Colorful
Saturated, high-energy palettes used with intent.
Dark Mode / Dark UI
Interfaces that default to dark — when it reads as premium, and when it just hides the seams.
Minimal
Restraint as the design — one idea per section, whitespace doing the structural work.
All examples
Every page we've captured and taken apart. Filter by page type and visual style.
Showing 53 of 53 examples
Apple — Homepage
Dark, full-bleed product-tile homepage.
Slack — Homepage
A homepage that argues with your inbox
UserTesting — Homepage
A category leader repositioning for the AI era
Linear — Homepage
Dark, product-forward SaaS homepage.
Spotify — Web Player Home
The player is the homepage
American Airlines — Homepage
The front door to a search-first travel funnel.
UX Pilot — Homepage
An AI design tool that leads with the output, not the org chart
YouTube — Homepage
The homepage that shows a first-timer nothing
Delta — Homepage
A legacy airline's front door.
Miro — Homepage
A whiteboard company's pitch as the layer between teams and their AI.
Zillow — Homepage
One search box standing in front of millions of listings.
Stripe — Homepage
Gradient-led fintech homepage.
Zara — Homepage
A homepage that opens on a photograph and lets the wordmark do the merchandising.
Whimsical — Homepage
A purple-to-indigo gradient hero over a long white scroll, where every section is a product screenshot doing the explaining.
Vercel — Homepage
A monochrome homepage rebuilt around agents.
UX Tools — Homepage
Newsletter-first media homepage.
Sprig — Homepage
A warm, near-monochrome enterprise homepage that sells four research agents and answers the rigor objection in its first paragraph.
Smashing Magazine — Homepage
A homepage that opens on an author, not a headline — a chronological river of long-form work with the membership pitch stitched into the middle of it.
Page Flows — Homepage
A long dark homepage that answers the archive's only real objection — why pay for screenshots — by showing the labour, and then quietly reprints the entire pricing page at the bottom.
Nike — Homepage
Editorial-first homepage for a sportswear catalog that leads with athletes, not products.
Justinmind — Homepage
A loud purple-and-blue long scroll that sells installed desktop software in the visual language of a modern SaaS product page.
Feedly — Homepage
The homepage of an RSS company that now sells threat intelligence, and counts its value in CVEs rather than feeds.
Dovetail — Homepage
Black canvas, four numbered chapters, and an emoji dropped into the middle of every headline.
Baymard — Homepage
A research library that opens with its receipts
Banani — Homepage
A text-to-UI generator's homepage, arguing that the hard part of AI design isn't the first screen — it's everything you do to it afterward.
Hotjar — Homepage
A homepage carrying two messages at once — the toolkit you came for, and the platform it now belongs to.
Motiff — Homepage
'The best UI generator' over an empty prompt box, under a red bar announcing the product's discontinuation — a marketing page and a wind-down notice sharing one screen
Flipboard — Homepage
A 'GET INFORMED / GET INSPIRED' masthead over a wall of flips — a curated grid where every gesture on show routes back to one red Sign up
UX Collective — Homepage
A curated design front page that has to out-run the platform it's printed on
Nielsen Norman Group — Homepage
A homepage that sells authority by refusing to look like it's selling
UXPin — Homepage
Light, product-forward SaaS homepage.
Useberry — Homepage
An all-in-one user-testing platform selling breadth — the whole method menu, framed as approachable enough for a non-researcher.
Uizard — Homepage
A text-to-UI tool selling speed-to-first-concept to the whole product team, with an eight-year AI head start as its credibility.
Typeform — Homepage
A conversational-form pioneer selling AI on top of its signature interaction.
SurveyMonkey — Homepage
A curiosity pitch stacked on top of a feature tour
Relume — Homepage
An AI website builder selling speed on the opening work while promising the designer stays in control.
Qualtrics — Homepage
An enterprise platform selling proof instead of product
Optimal Workshop — Homepage
A homepage selling specialist UX research to non-specialists — borrow Netflix's name, promise confidence over expertise, make card sorting look easy.
Moqups — Homepage
A homepage that lists everything it is, then asks your whole team in
Maze — Homepage
A research platform selling speed — evidence at the pace decisions actually move.
Lyssna — Homepage
Platform-breadth pitch with a participant panel as the proof
Lucidchart — Homepage
A homepage that leads with intelligence, then lets a logo wall carry the risk
Flowstep — Homepage
A text-to-UI tool selling speed to the first editable screen while insisting the designer keeps control.
Excalidraw — Homepage
The product is the first thing you see, because it's the only thing there
Axure — Homepage
An incumbent's homepage that leads with power, not polish
Attention Insight — Homepage
A predictive eye-tracking tool selling instant attention data as the evidence you bring to a design defense.
Visily — Homepage
A homepage selling client-ready UI to people who don't design — start from anything, skip the blank canvas, impress the room.
Spline
A 3D-tool homepage that demos the product by being made of it.
Allbirds
A calm ecommerce homepage that sells comfort by showing it.
Gumroad
A loud, illustrated homepage that makes starting feel easy.
Linear
A dark pricing page that makes the comparison the product.
Wonderful
An enterprise-AI homepage that sells trust through restraint.
Fora
A branded community-platform homepage that earns its scroll.