WH
Webflow — Homepage
Six thousand pixels of customer proof and not one of the proofs is about design.

The teardown
7,526 pixels, mostly white, and structurally a textbook enterprise homepage — hero, audience switcher, logo wall, flagship product film, customer carousel, lead form, blog rail, gallery, nine-column footer. What makes it worth reading is the consistency of its evidence. Every number on the page is money or time: $200M in new pipeline, $6M in annual cost savings, a 67% drop in dev ticketing, a 1,170% traffic increase, 20% site-wide conversion, 32 sites in 10 days. There is no craft proof anywhere — no award, no design community, no 'look what you can make' until you are 5,000 pixels down and it arrives as a decorative slider. For the company that spent a decade being the designer's tool, that is a full inversion of who the homepage is written for, executed cleanly and without nostalgia.