Information Architecture
32 articles
Trust & Safety
Walmart UX Teardown: A Deals Path That Ends on a Price With Nothing Beside It
A UX teardown of Walmart's signed-out deals flow: a savings hub and an under-$50 tech filter that lead to a $39.99 game with no reference price, a third-party seller named at the bottom of the buy box, and review filters that take 150 ratings down to three verified four-star reviews.
TYPENORMLabs · 6 min · October 3, 2026
Information Architecture
Prime Video UX Teardown: One Yellow Bag for Three Different Bills
A UX teardown of Prime Video's signed-out browse flow: rankings and Most Liked labels get a white tag on every tile, while the cost of watching gets one small yellow bag that means Prime, Paramount+ or a rental, and a Free to me filter that comes back empty without saying why.
TYPENORMLabs · 5 min · October 6, 2026
UX Writing
FigJam UX Teardown: A Wireframe Kit Page That Never Says Which Editor It Opens In
A UX teardown of the signed-out path from FigJam's page into Figma's template gallery and Wireframe Kits page: twelve menu entries with no product labels, three different start buttons on one page, and ten screens in which the word FigJam never appears.
TYPENORMLabs · 5 min · October 5, 2026
Feedback & System Status
Best Buy UX Teardown: A Shortlist You Can't Take Home
A UX teardown of Best Buy's signed-out headphone search: facets that cut 449 results to 6 in two clicks, a store location the shopper never chose, a shortlist where every visible card is unavailable, and one Add to cart button on the page, for a $399.99 sponsored pair.
TYPENORMLabs · 6 min · September 28, 2026
Information Architecture
1Password UX Teardown: Three Pricing Tabs, Three Ways to Count
A UX teardown of 1Password's signed-out path from Features to pricing: one tab bar that switches between a per-month promo, a flat price set beside a per-user one, and a page with no prices at all, with the billing toggle renamed along the way.
TYPENORMLabs · 5 min · September 24, 2026
Information Architecture
Reuters UX Teardown: A Search That Sorts Like a Wire
A UX teardown of Reuters' signed-out read flow: dependable section fronts, an article page that gives the reader its figures early, and a search that ranks 14,934 matches by the clock, then leaves a Business story at the top of a Technology filter.
TYPENORMLabs · 5 min · September 11, 2026
Information Architecture
Mobbin UX Teardown: The Answer Is Always One Click Down
A UX teardown of Mobbin's signed-out browse flow: a platform switcher that leaves the model alone, a topic that gets three names in three hops, and a flow gallery that hides the one annotation worth paying for.
TYPENORMLabs · 7 min · September 14, 2026
Information Architecture
Axios UX Teardown: Read Time Everywhere Except the Front Page
A UX teardown of Axios' signed-out read flow: search results priced to the minute, section fronts that give their lead story nothing but a headline and a face, and a newsletter gate that states its price out loud.
TYPENORMLabs · 5 min · September 12, 2026
Information Architecture
Stripe Docs UX Teardown: Everything Is Executable Until the Lights Go Out
A UX teardown of Stripe's signed-out documentation flow: a sandbox key in the hero, an AI block that buries the code example, a sample that breaks its own rule on line 5, and an API reference that changes every rule without saying so.
TYPENORMLabs · 6 min · September 20, 2026
Navigation Design
Quick Links: Designing Shortcut Navigation
A quick links module is a shortcut to the handful of destinations people actually came for. How to choose what goes in it, how many slots to give it, where it sits, and when to take it away.
TYPENORMLabs · 8 min · September 20, 2026
Information Architecture
GitHub UX Teardown: Search to Source File in Five Screens
A UX teardown of GitHub's signed-out repository browse flow: an exact repository name that still returns 4.8k results, a latest-commit row at every level of the tree, a folder listed twice, and an edit button on a generated file.
TYPENORMLabs · 5 min · September 19, 2026
Information Architecture
Wireframing: From Lo-Fi to Hi-Fi (and What Each Wireframe Is For)
Fidelity isn't a quality ladder you climb. What a wireframe is supposed to settle, what lo-fi, mid-fi, and hi-fi each buy you, when a mood board is the right artifact instead, and the failure mode that costs teams a sprint.
TYPENORMLabs · 8 min · September 5, 2026
Information Architecture
WIRED UX Teardown: One Category Template, Three Different Jobs
A UX teardown of WIRED's category pages: the same template runs Business, Science and Reviews, and what each one puts in its first rail gives away what the section is actually for.
TYPENORMLabs · 5 min · August 31, 2026
Information Architecture
Webflow UX Teardown: $15, $25, $2,500, and a Footnote That Changes All Three
A UX teardown of Webflow's public pages: the homepage argues entirely in revenue, the product page won't let you self-serve, the marketplace shows no price at all. Then the pricing page hides its real variable in a two-word footnote.
TYPENORMLabs · 6 min · September 3, 2026
Information Architecture
Substack UX Teardown: A Reading Product Wired as a Writing Funnel
A UX teardown of Substack's signed-out surfaces: the browse page doesn't browse, 'Top' doesn't mean posts, and the orange button never signs you in.
TYPENORMLabs · 5 min · August 30, 2026
Information Architecture
Netflix UX Teardown: Selling the Interface by Withholding It
A UX teardown of Netflix's signed-out product: the public title page is the member detail page with the play button swapped for an email field — and the one place the technique stops working.
TYPENORMLabs · 5 min · September 1, 2026
Information Architecture
Lapa Ninja UX Teardown: 7,462 Landing Pages, One Filter at a Time
A UX teardown of Lapa Ninja's design archive: the site records five axes of metadata per entry and lets you browse by exactly one of them, so a decade of collecting solves storage and leaves retrieval to the visitor.
TYPENORMLabs · 5 min · August 21, 2026
Information Architecture
Google Maps UX Teardown: The Search Engine That Opens With No Results
A UX teardown of Google Maps on the web: the default state has no result list because the map is the index — and every step that narrows it adds another thing to buy.
TYPENORMLabs · 5 min · August 29, 2026
Interaction Design
Framer UX Teardown: Three Pages, Three Units of Work
A UX teardown of Framer's public product pages: the agent page counts jobs, the marketplace counts files, and the pricing page counts credits — and nothing on the site converts between them.
TYPENORMLabs · 6 min · September 2, 2026
Information Architecture
Dribbble UX Teardown: The Grid Is the Storefront, the Directory Is the Business
A UX teardown of Dribbble's browse flow: a wall of untitled thumbnails, filters that push instead of cover, and a search scope selector that quietly turns looking at work into hiring the person who made it.
TYPENORMLabs · 5 min · September 4, 2026
Information Architecture
Bloomberg UX Teardown: The Free Part Ends Mid-Sentence
A UX teardown of Bloomberg's reading flow: three section pages run on one shell and give away everything, then the article gates after a single paragraph — including the AI summary that would tell you whether to pay.
TYPENORMLabs · 5 min · September 8, 2026
Information Architecture
Amazon UX Teardown: One Grid, Three Labels, No Comparison
A UX teardown of Amazon's public browse pages: Best Sellers, Deals, and New Releases are the same grid wearing three different badges — and the badge is doing work the interface never does.
TYPENORMLabs · 5 min · August 22, 2026
Information Architecture
What Is a Taxonomy in Information Architecture?
A taxonomy is the agreed set of categories and labels a product files things under. What it is, how it differs from an ontology and a folksonomy, the three shapes it can take, and how to build one from card sorts instead of a whiteboard.
TYPENORMLabs · 7 min · July 31, 2026
Information Architecture
UX Tools UX Teardown: A Table That Shows Its Sample Size and Still Misleads
A UX teardown of UX Tools' browse surfaces: it prints the sample size next to every number, which almost nobody does, then renders a rating from one response with the same weight as a rating from 1,603.
TYPENORMLabs · 6 min · August 3, 2026
Information Architecture
Smashing Magazine UX Teardown: Putting the Byline Before the Headline
A UX teardown of Smashing Magazine's reading experience: it makes people visible where Medium and Substack show algorithms — and pays for it with a category page three years out of date.
TYPENORMLabs · 6 min · July 30, 2026
Information Architecture
UX Collective UX Teardown: Building the Biggest Design Publication on Rented Land
A UX teardown of UX Collective: the largest independent design publication runs entirely on Medium, and every page is shaped by owning the taste but not the platform. How the read flow races Medium for the reader — and the one tab that wins.
TYPENORMLabs · 5 min · July 24, 2026
UX Psychology & Biases
Nielsen Norman Group UX Teardown: The Oldest Funnel in UX, Run in Plain Sight
A UX teardown of Nielsen Norman Group's site: how the firm that made usability a profession turns a free article library into five- and six-figure consulting — three tiers of the same authority, priced for three different buyers.
TYPENORMLabs · 5 min · July 24, 2026
Information Architecture
Flipboard UX Teardown: A Magazine You Can Look At But Can't Flip
A UX teardown of Flipboard's web surfaces: the magazine metaphor, the SEO-shaped topic feeds, and a homepage that shows you the whole social reader to take one login for it. How the flip became bait.
TYPENORMLabs · 5 min · July 25, 2026
Information Architecture
Useberry UX Teardown: How an All-in-One Tool Sells Breadth Without Overwhelming You
A UX teardown of Useberry's product pages: how it sells a dozen research methods to non-researchers by turning breadth into 'building blocks' — and the one place the responses-per-month meter quietly changes what you're buying.
TYPENORMLabs · 5 min · July 15, 2026
Navigation Design
Mega Menus — When and How to Use Them
A mega menu shows a site's whole structure in one panel. Here's when a mega menu earns that space, when a plain dropdown wins, and how to build one that's fast, scannable, and accessible.
TYPENORMLabs · 6 min · July 15, 2026
Information Architecture
Designing Intranet Information Architecture
An intranet fails when nobody can find anything. A practical guide to intranet information architecture — how to structure, label, and navigate the internal site so people stop emailing each other for links.
TYPENORMLabs · 7 min · June 28, 2026
Navigation Design
Breadcrumb Navigation — Patterns & Best Practices
Breadcrumbs show a user where they are and how they got there. Here are the three breadcrumb patterns, when each earns its place, and the accessibility and SEO details most teams miss.
TYPENORMLabs · 6 min · July 16, 2026
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- Table of contents · Patterns
- Hick's Law · UX laws
- Miller's Law · UX laws
- Serial position effect · UX laws
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