Interaction Design
8 articles
Interaction Design
YouTube UX Teardown: Watch First, Sign In Last
A UX teardown of YouTube's logged-out funnel: an empty homepage that withholds the grid, a watch page built to keep you moving, and a sign-in wall that only appears when you reach for belonging — not when you reach to watch.
TYPENORMLabs · 5 min · June 24, 2026
UX Clarity
UX Pilot UX Teardown: Selling a Design Process as a Few Seconds of Typing
A UX teardown of UX Pilot's marketing site: it leads with the output instead of the process, turns its workflow into three literal moves, and meters the habit by the screen — three plays for selling an AI design tool you're meant to try before you read.
TYPENORMLabs · 5 min · June 26, 2026
UX Clarity
UserTesting UX Teardown: Selling Judgment in the Age of AI-Built Everything
A UX teardown of UserTesting's marketing site: it leads with the stakes instead of the feature, turns an invisible service into a four-stage machine, and prices itself with no prices — three moves for selling judgment to an enterprise buyer.
TYPENORMLabs · 5 min · June 25, 2026
Interaction Design
Stripe UX Teardown: Selling a Platform by Showing the Interface
A UX teardown of Stripe's product pages: every page leads with a working interface instead of a feature list — recognition over recall, and the one place the consistency has a cost.
TYPENORMLabs · 5 min · June 20, 2026
Interaction Design
Spotify UX Teardown: When the Homepage Is the Product
A UX teardown of Spotify's logged-out web experience: the homepage is the player itself, search doubles as a browse grid, and the Premium ask waits until browsing has earned it — discovery-first design with one honest cost.
TYPENORMLabs · 5 min · June 22, 2026
Interaction Design
Slack UX Teardown: Selling the Room, Not the Tool
A UX teardown of Slack's product pages: every page shows the workspace in use instead of listing features — selling a habit, not a screen — plus the one reader the technique can't reach.
TYPENORMLabs · 5 min · June 23, 2026
Interaction Design
Delta UX Teardown: The Search Box Is the Whole Product
A UX teardown of Delta's booking flow: the fare-search widget rides every surface, front-loads a fare-class decision before you've seen a price, and uses a route map and SkyMiles to keep the booking off the aggregators.
TYPENORMLabs · 5 min · June 22, 2026
Interaction Design
Apple UX Teardown: Leading With the Object, Not the Spec Sheet
A UX teardown of Apple's product pages: every page leads with the object and defers the spec sheet, ending at a compare tool that does the deciding — plus the one cost of a homepage where everything is a hero.
TYPENORMLabs · 5 min · June 20, 2026
Patterns in the Library
Component patterns related to this topic — from the Component Library.