Product tour
How Apple stages its flagship products across public pages, ending in the compare matrix where the buying decision actually gets made.
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iPhone
The page opens with the device edge-to-edge on near-black — no nav clutter, no spec table, just the object. The hardware is the entire argument before a word is read.
Free course
WCAG 2.2 Fundamentals: Audit a Screen for Accessibility
6 lessons · ~25 min
Start lesson 1 →