Research Flow

How Typeform pitches conversational forms as a research tool — from the AI-automation homepage, to the survey-maker's completion-rate argument, to where pricing meters the exact data those finished forms produce.

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Homepage

The hero leads with 'Your favorite forms. Now with AI automation' over a dark serif canvas, then splits the product into three verbs — ASK, ACT, LEARN. The '3.5x more data' proof waits further down; Typeform sells the outcome before it shows the mechanic (one question at a time).