What is the UX Clarity Framework?
The UX Clarity Framework™ is a structured evaluation method designed by TYPENORM to assess digital experiences for clarity, usability, and user trust. It breaks down UX into measurable dimensions, making it easier for teams to find and fix the points of friction
Core Dimensions
- Language: Is the copy clear, precise, and user-aligned?
- Hierarchy: Are visual priorities helping or hurting decision-making?
- Feedback: Do users know what just happened and what to do next?
- Flow: Are steps logical, minimal, and context-aware?
- Trust: Is the interface honest, consistent, and credible?
How It Works
We apply this framework during UX audits, design sprints, and research sessions. Each dimension is scored using a structured rubric and supported by annotated visuals. This results in a Clarity Score and prioritized recommendations.
Who It's For
Ideal for design teams, product managers, researchers, and UX strategists. Whether you're optimizing onboarding, streamlining checkout, or reducing churn, the UX Clarity Framework provides an objective lens on what matters.
Get the Framework
Access the framework in Notion, PDF, or Miro format, or book a workshop with our team to apply it directly to your product.